What is Google Analytics ?

Google Analytics is a free service that lets you calculate your website traffic and traffic sources. It helps you comprehend what people are doing on your site, which content they're reading, and how long they spend on each page.

With Google Tag Manager, you can update the tags on your site without having to edit code or wait for IT to do it for you. Instead, create a title, set up triggers to tell Google Tag Manager when to fire tags, and add those triggers to any of your pages or domains.

FAQs:

What is Google Analytics used for?

Ans: Google Analytics is a web analytics tool that helps you understand how your website visitors interact with your site. You can analyse data about how visitors interact with your website and what pages they visit, which ads they click on, which search terms they enter into the search box, etc.

Is Google Analytics still free?

Ans: Google Analytics has been free since 2006, but there are some people who think it should be paid for. The reason they think this is because they want to make money on the data they provide. They believe that if you pay for analytics, then you will know more about your users than before. But we think that the data provided by Google Analytics is not enough without additional features like demographic analysis and segmentation to help us understand our audience better. We don't have access to all of these features with a free version of Google Analytics, so we need a paid version for that purpose.

Is Google Analytics for SEO?

Ans: The short answer; No. And yes, you can use Google Analytics for good reasons, but not all of them. For example, you can use it to measure how many visitors your website gets and convert them into customers or leads. However, that's not the only reason you should be using Google Analytics for SEO purposes.

What is the main limitation of Google Analytics?

Ans: The main limitation of Google Analytics is that it doesn't provide any insights into how well your website ranks in terms of Google's own algorithms, such as PageRank, organic rankings and so on. This means that you need to do some extra work to get those insights yourself through manual analysis or third party tools.